An Article by Cherise Castle
The aim of this book-A Guide To Intellectual Property- is to provide you with information on different types of intellectual Property, including Trademarks, Copyrights, Patents, Trade Secrets, and to act as a guide if you are seeking a Trademark, a Copyright or thinking of patenting an idea or invention. It was inspired by the issues that presented itself when working with businesses who were not properly informed and educated on their Intellectual Property.
WHY YOU SHOULD LEARN ABOUT INTELLECTUAL PROPERTY
Here are four solid reasons to learn more about IP:
1. Part of the value of your business / startup is IP, so you need to know what it is in relation to what your business is.
2. You may lose IP if you do not understand you have it.
3. You may be infringing on another business’s IP and not know it.
4. IP is your business. A Guide To Intellectual Property will be the only text you need as you seek to understand Intellectual Property as it relates to your business.
-Get links to direct IP Offices and information that covers not just the United States, but Trinidad and Tobago, Canada, Australia and the UK.
-Get answers to your questions about using General Copyright Method, copyright as it pertains to using recipes, quotes from celebrities, Bible quotes and scriptures and much more.
-What would you do if someone was infringing upon your Copyright?
-Be knowledgeable about the legalities involved with Intellectual Property.
EXCERPT FROM THE BOOK
POTENTIAL TRADEMARK INFRINGEMENTS (TRADEMARK VIOLATIONS)
The following Trademark violations are very common:
1. An unauthorised third party claims a mark that is identical to a registered Trademark and places it on similar goods and services. For this to be considered an ‘absolute’ violation, the mark must be reproduced without modification – even minor modifications unnoticeable from the average consumer’s perspective will be considered identical for the purposes of Trade Mark infringement.
2. A third party who is not authorized by holder of Mark, places an identical registered Trademark on similar goods and services or a similar Trade mark on identical goods and services, and as a result, causes confusion as to the true origin of the goods or services and the possibility of an existing link or affiliation between the two Trademarks in question.
3. Where an unauthorised third party uses an identical or similar Trade mark on goods or services which are not similar, thereby causing them to benefit from the registered Trademark’s existing reputation and obtaining for themselves, an unfair advantage; and operating to the detriment of the registered Trademark’s character.